— DESTINATION.COM · MONTHLY INDEX
Where to go in July.
Twenty destinations ranked by how quietly they priced during July — drawn from every week of our Quiet Cities Index that fell inside the month.
REGENERATED DAILY · DESTINATION.COM
- 01🇮🇹 ITALY · QUIET SCORE 75 · 26% under typical · 1 week of data
Rome
- 02🇺🇸 USA · QUIET SCORE 68 · 17% under typical · 2 weeks of data
New York
- 03🇨🇿 CZECHIA · QUIET SCORE 68 · 18% under typical · 1 week of data
Prague
- 04🇺🇸 USA · QUIET SCORE 66 · 13% under typical · 2 weeks of data
San Francisco
- 05🇯🇵 JAPAN · QUIET SCORE 66 · 15% under typical · 2 weeks of data
Tokyo
- 06🇩🇰 DENMARK · QUIET SCORE 64 · 11% under typical · 1 week of data
Copenhagen
- 07🇸🇪 SWEDEN · QUIET SCORE 59 · 17% under typical · 2 weeks of data
Stockholm
- 08🇬🇷 GREECE · QUIET SCORE 58 · 10% under typical · 2 weeks of data
Athens
- 09🇵🇹 PORTUGAL · QUIET SCORE 58 · 16% under typical · 2 weeks of data
Lisbon
- 10🇹🇷 TURKEY · QUIET SCORE 57 · 3% under typical · 1 week of data
Istanbul
- 11🇪🇸 SPAIN · QUIET SCORE 57 · 16% under typical · 1 week of data
Barcelona
- 12🇮🇳 INDIA · QUIET SCORE 55 · 2 weeks of data
Mumbai
- 13🇦🇪 UAE · QUIET SCORE 54 · 2 weeks of data
Dubai
- 14🇺🇸 USA · QUIET SCORE 53 · 2 weeks of data
Los Angeles
- 15🇲🇽 MEXICO · QUIET SCORE 53 · 2 weeks of data
Mexico City
- 16🇧🇷 BRAZIL · QUIET SCORE 51 · 2 weeks of data
Rio de Janeiro
- 17🇦🇺 AUSTRALIA · QUIET SCORE 51 · 2 weeks of data
Sydney
- 18🇳🇿 NEW ZEALAND · QUIET SCORE 49 · 2 weeks of data
Auckland
- 19🇿🇦 SOUTH AFRICA · QUIET SCORE 48 · 2 weeks of data
Cape Town
- 20🇪🇬 EGYPT · QUIET SCORE 48 · 2 weeks of data
Cairo
HOW IT'S CALCULATED
We pull every weekly bake of our Quiet Cities Index that falls inside July, across both this year and last. For each city, we average its quiet-score across those weeks. The ranking favors cities with sustained softness, not single-week anomalies.
The quiet-score itself blends three signals — current hotel pricing vs the city’s typical baseline, sample confidence, and a soft region-balance penalty so the index doesn’t skew all-European. See the live weekly Index.