Montara Hotel Debuts as Tapestry Collection's Central America First

Hilton has opened Montara Hotel in Heredia, Costa Rica, giving its Tapestry Collection brand its first foothold in Central America, the company announced. The 97-room property sits in the hills above the Central Valley and folds a longtime local retreat into Hilton's global loyalty and service network.

The hotel includes 38 suites and spans about 540,000 square feet of grounds, with more than 130,000 square feet of built facilities, according to Hilton. The company describes the design as centered on wellness, local culture and slower-paced travel, with wood finishes, natural textures and valley views built into the guest rooms and common areas.

Advertisement

Hilton frames opening as bet on lifestyle travel demand

Maxime Verstraete, Hilton's vice president of brand management for the Caribbean and Latin America, tied the opening to a broader shift in traveler expectations. "The continued growth of Tapestry Collection by Hilton across Caribbean and Latin America reflects the increasing demand for hotels that offer a strong sense of place and a deeper connection to the destination," Verstraete said. He added that Montara Hotel was designed to link guests to what he called the extraordinary surroundings that make Costa Rica distinctive, while still delivering the reliability travelers expect from a global brand.

Hilton positions the opening as part of its wider expansion across the Caribbean and Latin America, and as a lifestyle-portfolio milestone alongside its push to grow Tapestry Collection internationally. The brand pairs independent-feeling hotels with Hilton Honors membership benefits, letting guests earn and redeem points at a property that otherwise retains the character of a standalone boutique retreat.

What guests will find on site

Montara Hotel keeps the footprint of a mountain retreat rather than a large-scale resort, according to Hilton, with an emphasis on gathering spaces, valley vistas and design details drawn from Costa Rican culture and biodiversity. The company says the property was revitalized rather than built new, preserving what it calls the authentic character of a longtime local getaway while adding Hilton's service standards and guest benefits.

The opening adds Costa Rica to the list of Latin American and Caribbean markets where Tapestry Collection has established a presence, part of Hilton's stated strategy of expanding lifestyle-branded properties in the region. No additional Tapestry Collection openings in Central America have been announced; travelers interested in the brand's approach to smaller, design-forward hotels with global loyalty perks can now book Montara Hotel directly through Hilton's channels.